Enilon Blog

Customer Strategy: Creating your Customer Journey Map to Spark Outbreak Growth in 2020

Why Start with a Customer Journey Map? Here is a great place to start as you build your 2020 Marketing Programs. A data-driven Customer Journey Map is critical to delivering truly unique and tailored customer experiences. Creating comprehensive, thoughtfully designed customer journey maps helps brands understand their customer’s shopping, buying, and engagement behaviors and the […]

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The Importance of Discovery

discovery noun dis· cov· ery | \ di-ˈskə-v(ə-)rē \ plural discoveries 1a: the act or process of discovering 1b: disclosure, display 1c: exploration 2: something discovered 3: the usually pretrial disclosure of pertinent facts or documents by one or both parties to a legal action or proceeding Synonyms: Detection, finding, spotting, unearthing (source: Merriam-Webster) When […]

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4 Problems That Killed Amazon Dash – That You Should Avoid

Amazon announced last week that it will discontinue its Amazon Dash button service. Its what? You remember, those little wifi-enabled physical buttons that were branded with a given item you felt the need to buy regularly and were connected to your home network. The same buttons that a court in Germany ruled to be, ahem, […]

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WordPress 5, Gutenberg, and You.

December 6th, 2018. The long-anticipated launch of WordPress 5 (aka Bebo) – the latest iteration of the world’s most prolific CMS – was (finally) publicly released with much social media fanfare. Several years in the making, this marked a big day for web developers and site managers everywhere, as this included the addition of Gutenberg, […]

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What We Can Learn From The Instagram Egg

Unless you’ve been living under a rock of late, there’s a war on Instagram where large sums of money and globally-recognized influencers are all losing… to an anonymous egg. Not a Fabergé egg, not a perfectly-lit quail yolk atop a bed of Wagyu tartare. A simple, inoffensive, brown, slightly speckled egg. This egg to be […]

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Why WordPress Maintenance Plans Make Sense

Download as PDF SECURITY Do you change your passwords? Do you know what your WordPress Error Logs are, where to find them, and what they can tell you? How often do you backup your site? These are just a few questions that, if you can’t answer them, you should employ someone with the answer. Otherwise, […]

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What We Learned at Camp – WordCamp, That Is

Enilon has been a WordPress house since 2014 which was, coincidentally, the first time we started attending DFW WordCamp – a two-day intensive that offers a well-rounded buffet of knowledge that addresses the two camps that attend the, well, camp. It is also one of those rare events that set the order of the Metroplex […]

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When To Post For Your Social Media Channels?

This infographic shows you best practices for posting in the top social media channels: Download the PDF version here.

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Removing E-Commerce Hurdles: 5 Things You Can Do To Maximize Conversions

Black Friday will be here before you know it, with Cyber Monday right on its tail. While we’ve already entered the month of November, there are still a few quick fixes you can institute to help gain every little bit of traction you can for the Q4 sales season. So without further ado, and in […]

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The Importance of a Content Calendar

When it comes to all the various forms of content we manage, from blogs and social media posts to infographics and videos, organization is vital to keeping all your various team members and assets aligned and on schedule. There are numerous software packages, apps, and CMS plugins that can assist you in keeping your content […]

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