When building your website, you want it to be just as secure as it is well designed. If you are running a WordPress site, Global Edge Security (GES) is a great network security add-on option. GES is an enterprise-grade product offered by WP Engine that provides several key technologies in this era of security, privacy, and performance.
Hosting plans can include advanced security measures like Global Edge Security (GES), and choosing the right hosting solution is crucial for website protection and performance.
If your website runs on WordPress, it may be time to add on GES for improved security. Read on to learn more about Global Edge Security.
Introduction to Global Edge
In today’s digital landscape, the sheer volume and sophistication of cyber threats are constantly evolving. As businesses and organizations rely more heavily on their online presence, especially through WordPress sites, the need for robust security measures has never been greater. This is where the concept of the global edge comes into play.
The global edge refers to a network of strategically distributed servers and security solutions that operate at the outermost points of the internet—closer to end users and potential threats. By deploying security at the edge, rather than solely at the origin server, businesses can intercept and mitigate attacks before they ever reach their core infrastructure. This approach is essential for defending against emerging threats like DDoS attacks, cross site scripting, and SQL injection, which can target websites from anywhere in the world.
For WordPress websites, leveraging a global edge security solution means not only protecting sensitive data and web assets but also ensuring a faster, more reliable experience for visitors. With the rise of distributed denial and other sophisticated attack methods, traditional, centralized security is no longer enough. Edge security empowers businesses to stay ahead of attackers, adapt to changing network conditions, and deliver seamless service to users worldwide.
What is Global Edge Security (GES)?
Powering more than 80,000 customers, GES is a cloud-first solution that combines WP Engine’s platform with Cloudflare’s managed web application firewall (WAF), distributed denial of service (DDoS), CDN, and automatic SSL installation. WP Engine’s platform integrates these security features to provide a seamless experience for users, ensuring robust protection and optimal performance. Cloudflare’s edge servers play a critical role in this setup by implementing security rules, detecting attack vectors, and identifying and blocking malicious traffic before it reaches the origin server. Together GES powers sites across the global edge network.
From two-factor authentication to daily backups, WP Engine’s GES adds on to the platform’s security benefits. WP Engine’s solutions automatically handle security protocols, SSL certificates, and performance enhancements through their managed infrastructure. The integration of Cloudflare protects websites and allows them to function better.
According to the WP Engine blog, four major benefits of GES include:
- Protects businesses with DDoS mitigation
- Secures customer data with SSL/TLS encryption
- Ensures app and server availability with managed WAF
- Accelerates internet applications with Cloudflare CDN
Global Edge Network Benefits
Adopting a global edge network brings a host of advantages for WordPress sites and businesses looking to safeguard their online presence. By utilizing a distributed network of edge servers, such as those provided by Cloudflare and integrated into WP Engine’s platform, organizations can enjoy comprehensive protection and performance enhancements.
One of the primary benefits is advanced DDoS protection. With edge security, malicious traffic is identified and blocked at the network layer before it can impact your site, ensuring uptime and availability even during large-scale attacks. The global edge network also enables rapid response to the latest threats, applying security rules and updates in real time across all endpoints.
Performance is another key advantage. By caching content and optimizing delivery through a content delivery network, web assets are served from the closest edge location to the user, reducing latency and providing a faster experience. Features like automatic SSL certificates and managed core updates further enhance security and reliability, while daily backups ensure data integrity.
Additionally, the global edge network supports seamless scalability, adapting to spikes in web traffic without compromising security or speed. This is especially critical for businesses experiencing growth or seasonal surges. With integrated solutions like two factor authentication, managed WAF, and Cloudflare Polish, WordPress websites benefit from enterprise-grade protection and performance, all managed through the WP Engine user portal.
Technical Components of GES
The following are the key components of the Global Edge Security solution.
Managed Web Application Firewall (WAF)
A managed web application firewall filters and monitors web traffic. One of the things that makes WAF different from other firewalls is that it is managed by someone else other than yourself—in this case, WP Engine and Cloudflare. The GES WAF blocks the most common courses of website attacks.
Cloudflare’s servers use the OWASP ModSecurity rule set as the edge, protecting your website from numerous vulnerabilities. The WAF also uses a set of security rules outlined by Cloudflare.
Advanced DDoS Mitigation
Distributed Denial of Service, or DDoS, refers to attacks on the Network, Transport, and Application layers of the Open Systems Interconnection (OSI) model.
The Network Layer (Layer 3) defines the physical path requests should take through the internet. The Transport Layer (Layer 4) is responsible for transmitting and assembling data between two endpoints. Attacks on these layers were popular in the past. Their purpose is to make your website inaccessible.
Attacks on the Application Layer (Layer 7) are more common in the past few years. The attacks on this layer are typically botnets, or private computers with malicious software, designed to send spam messages to get past security measures. Cloudflare’s Edge servers can detect whether a request is legitimate and blocks those that are not. This ensures only genuine traffic makes it to your site.
Cloudflare CDN
Cloudflare Content Delivery Network (CDN) adds performance and caching benefits along with their GES security measures. A CDN is a network of servers that are spread out geographically but linked together to provide fast delivery of internet content.
According to Cloudflare, the benefits of a CDN include:
- Improving Website Loading Times
- Reducing Bandwidth Costs
- Increasing Content Availability and Redundancy
- Improving Website Security
Cloudflare CDN is very customizable. Cloudflare allows you to control how content is cached on its network. You can see exactly what resources are cached and what are not.
Edgio CDN
Edgio’s CDN stands out as an exceptional solution for optimizing website performance and user experiences. With its cutting-edge edge computing technology, Edgio redefines content delivery by reducing latency and accelerating load times to unprecedented levels. By strategically placing content closer to users, Edgio minimizes the distance data needs to travel, resulting in lightning-fast page loads and seamless interactions. This dynamic approach ensures that users across the globe experience consistent, top-notch performance. Edgio’s intuitive interface empowers developers to effortlessly configure and customize their content delivery strategies, while its robust security features and automatic scaling capabilities further enhance its appeal. In the realm of content delivery networks, Edgio stands as a prime example of how innovation and performance can converge to create a truly outstanding solution.
Cloudflare Polish
Images are major elements to a website. Downloading these images affects the loading speed of a webpage, which affects SEO. Cloudflare Polish optimizes images in just one click and improves performance.
There are two modes: lossless or lossy. The lossless removes all the unnecessary information from an image file, such as the meta data. With lossless, images appear the same as they would before being optimized. Lossy also removes necessary information from an image file; however, it also compresses images using an algorithm.
Cloudflare Polish also adds the WebP file format. It is a next generation image format that provides lossless compression for graphics. Cloudflare Polish creates one of these WebP files of each image and caches it. If the user’s browser supports it, Cloudflare Polish delivers that image to the user.
Automatic SSL Installation
Secure Socket Layer (SSL) is the cryptographic protocol for authenticating and encrypting data over a network. It authenticates the server, negotiates, and creates the shared key. SSL also isolates each connection using the shared key to secure communications.
WP Engine’s GES automatically installs the SSL certificates in the WP Engine User Portal on the Cloudflare Edge servers. The connection between the end user’s browser and Cloudflare will be encrypted as well as the connection between Cloudflare and the WP Engine.
Argo Smart Routing
Argo Smart Routing allows you to accelerate your traffic with just a click. Cloudflare states that on average, web assets perform 30% faster with Argo Smart Routing. Some benefits include:
- Faster Loading Times – Web traffic is delivered via the fastest links resulting in faster web assets and better user experience
- Increased Reliability – The live view of network conditions allows Argo to route around bottlenecks, delivering increased uptime
- Integrated Security – Traffic is encrypted across the Cloudflare network and protects web traffic from threats
- Reduced Costs – Minimizes content requests reducing bandwidth use and latency
Get Started with GES
We at Enilon have seen significant performance improvements firsthand when implementing WP Engine’s Global Edge Security. On average, our clients’ have seen a 20% to 30% increase in traffic, while being kept secure from malicious attacks.
Give yourself peace of mind from security breaches and bot attacks, and increase your site speed with GES. We invite you to contact us today to learn more about our digital marketing solutions. To stay ahead in digital marketing, learn how to optimize your content for generative AI.
Conclusion and Recommendation
In an era where website attacks are increasingly sophisticated and frequent, investing in a comprehensive security solution is essential for any business operating online. WP Engine’s Global Edge Security, powered by Cloudflare’s edge servers and advanced security measures, offers a powerful way to protect WordPress websites from the latest threats while delivering exceptional performance to users around the world.
By leveraging the global edge network, businesses can ensure their sites remain secure, resilient, and fast—no matter where their visitors are located or what challenges the internet presents. From DDoS mitigation to SSL encryption and beyond, WP Engine’s platform provides peace of mind and a competitive edge in today’s digital marketplace.
For organizations seeking to safeguard their web assets and provide a superior experience to their customers, adopting global edge security is a smart, future-proof investment. We recommend exploring WP Engine’s GES to protect your WordPress site and support your business’s growth and reputation online.
FAQs
Q: What is Global Edge Security (GES) and why is it important for businesses?
Global Edge Security (GES) is a cloud-based security solution that protects digital assets by leveraging edge computing to detect and mitigate cyber threats in real-time. It’s crucial for businesses because it ensures faster response times, reduces latency, and safeguards data across distributed networks, enhancing overall cybersecurity resilience.
Q: How does Global Edge Security improve website performance and security?
GES enhances website performance by processing security tasks at the network edge, closer to users, which reduces latency and speeds up load times. It improves security by blocking threats like DDoS attacks and data breaches before they reach core systems, ensuring a secure and seamless user experience.
Q: What are the key benefits of implementing Global Edge Security for enterprises?
Key benefits of GES include real-time threat detection, reduced latency, scalable protection for global operations, and cost efficiency. By securing data at the edge, enterprises can protect sensitive information, maintain compliance, and deliver faster, safer digital experiences to customers worldwide.
Q: How does Global Edge Security support businesses with global operations?
GES supports global businesses by providing distributed security at edge locations worldwide, ensuring consistent protection and performance across regions. It mitigates region-specific cyber threats, optimizes content delivery, and maintains compliance with local regulations, making it ideal for multinational enterprises.
Q: Why should businesses prioritize Global Edge Security in their cybersecurity strategy?
Businesses should prioritize GES to stay ahead of evolving cyber threats, protect distributed networks, and enhance user experience with low-latency performance. By integrating GES, companies can future-proof their cybersecurity strategy, ensuring robust protection and operational efficiency in a digital-first world.
