Enilon Blog

Why You Can’t Have E-Commerce Without E-Commerce Marketing

With large portions of the population shifting their buying habits to a predominantly online model, for retailers, a sound e-commerce marketing strategy is no longer a luxury: it’s a must. As we enter into yet another month of uncertainty and flux in the marketing world due to the ebbs and flows of COVID-19, one thing […]

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How to Create a Content Marketing Strategy That Works

Ok so you’re sold on the benefits of content marketing but how do you begin? Here are a few steps to point you in the right direction. 1. Outline your goals Every business has a dream. It’s what prompted you to set up shop in the first place. Get in touch with that dream. Think […]

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How an SEO Content Marketing Strategy Helped This Client Level the Playing Field [Case Study]

A targeted SEO and Content Marketing Strategy can have a powerful effect on both the quantity and quality of traffic to your website. Find out how an SEO and Content Marketing Strategy helped this client increase qualified traffic and leads by 50% in ninety days. For businesses that have made the leap into the digital […]

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Digital Transformation 101: Why a Content Marketing Strategy is a Must

2020 has brought a unique set of challenges for business owners both on and offline. Find out how a Digital Content Marketing strategy can help you weather the COVID-19 storm, build your brand, increase consumer engagement, and drive more conversions. If there’s one thing businesses have learned in 2020, it’s that digital transformation is a […]

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5 Reasons your Content Marketing Efforts are Failing

Today, content creation isn’t enough. You can’t just create world-class content and wait for it to get picked up. Gone are the days of “build it and they will come”. Now, with an ocean of content being generated every single day, content marketing is more important than ever. However, marketing your content, which in turn […]

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Digital Content Creation and Promotion in the “New Normal”

“If a company writes a blog and no one reads it, does it count as content?” If you’re anything like us, you’re tired of intros that start out with “In these extraordinary times…” or some version thereof. They’re everywhere. Still, in these extraordinary times (see? you can’t escape it) where the long-documented behaviors of your […]

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WordPress 5, Gutenberg, and You.

December 6th, 2018. The long-anticipated launch of WordPress 5 (aka Bebo) – the latest iteration of the world’s most prolific CMS – was (finally) publicly released with much social media fanfare. Several years in the making, this marked a big day for web developers and site managers everywhere, as this included the addition of Gutenberg, […]

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What We Can Learn From The Instagram Egg

Unless you’ve been living under a rock of late, there’s a war on Instagram where large sums of money and globally-recognized influencers are all losing… to an anonymous egg. Not a Fabergé egg, not a perfectly-lit quail yolk atop a bed of Wagyu tartare. A simple, inoffensive, brown, slightly speckled egg. This egg to be […]

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Why WordPress Maintenance Plans Make Sense

Download as PDF SECURITY Do you change your passwords? Do you know what your WordPress Error Logs are, where to find them, and what they can tell you? How often do you backup your site? These are just a few questions that, if you can’t answer them, you should employ someone with the answer. Otherwise, […]

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What We Learned at Camp – WordCamp, That Is

Enilon has been a WordPress house since 2014 which was, coincidentally, the first time we started attending DFW WordCamp – a two-day intensive that offers a well-rounded buffet of knowledge that addresses the two camps that attend the, well, camp. It is also one of those rare events that set the order of the Metroplex […]

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