Enilon Blog

SEO Requirements for Ecommerce Development

When developing a website, what do you think are the most important considerations? You may feel it is a clean website design, ease of use, or even color scheme and branding. Though all of these are important, it is crucial to consider SEO as well. Even though SEO is vital to website development, it is […]

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Understanding Backlinks As the Backbone of A Healthy SEO Strategy

The Origin of Weighted Ranking What is a Backlink? Why are Backlinks Important? Common Backlink Sources Are Backlinks Created Equal? Backlink Examples Outro: Backlinks & SEO Strategy Introduction Backlinks, backlinks, backlinks. Oh my! It may seem as alien a concept as the land of Oz to some, but it need not be scary. On the […]

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Google’s November 2021 Core Update

To no surprise, Google is at it again with yet another algorithm update. Last week Google announced they released a broad core update known as their “November 2021 Core Update.” While we have all become accustomed to routine algorithm releases from Google, 2021 alone has been a historic year of changes. Google reported they made […]

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Google’s new “About This Result” brings search results ranks into focus

While still being in beta, this feature allows searchers to learn why Google ranked a specific website for a desired search query Google is constantly discovering and developing new ways to optimize their search algorithm to deliver the best results for any given query. They have also made it transparent that having a reputable website, […]

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Google’s Page Experience Update & Core Web Vitals

The upcoming Google Algorithm update includes the implementation of Mobile-Friendly weighted search and Core Web Vitals. Those changes mean you will need to make updates to your online marketing strategy and SEO content. In this article, we discuss the timing of the launch and dig into a bit of detail on specific changes in the […]

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The Digital Strategy SEO Race: Is it a Sprint or a Marathon?

The answer is both. Sorry, I didn’t bury the lead! Two races are occurring simultaneously in the digital marketplace. The first is a series of sprints as you adjust to your audience’s ever-evolving behaviors. These sprints are short bursts of data and insight that require quick pivots in focus or tweaks in strategy. The other […]

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How an SEO Content Marketing Strategy Helped This Client Level the Playing Field [Case Study]

A targeted SEO and Content Marketing Strategy can have a powerful effect on both the quantity and quality of traffic to your website. Find out how an SEO and Content Marketing Strategy helped this client increase qualified traffic and leads by 50% in ninety days. For businesses that have made the leap into the digital […]

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What We Learned at Camp – WordCamp, That Is

Enilon has been a WordPress house since 2014 which was, coincidentally, the first time we started attending DFW WordCamp – a two-day intensive that offers a well-rounded buffet of knowledge that addresses the two camps that attend the, well, camp. It is also one of those rare events that set the order of the Metroplex […]

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How to Answer Your Customer’s Voice Search Queries

Our reliance upon voice-enabled digital assistant platforms such as Amazon’s Alexa and Google Assistant into our digital lives is growing as our adoption rate of these new technologies keeps setting records. One estimate (already a year old) put stand-alone device growth at 130%. As a digital marketing agency, new opportunities to help our clients amplify […]

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Your Top 3 SEO Questions: Answered.

Search engine optimization is exciting to some, interesting to others, and mystifying to many. Today, we answer three common questions around SEO — and even offer up a few tips to consider for your organic strategy. How long does it take for SEO to work? SEO is never a “one and done” approach. If an agency […]

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